Led the end-to-end development of a modern, credible, and conversion-driven website that showcases Sentra Health’s AI-driven solutions for the post-acute care market. The website needed to reflect innovation, trust, and operational efficiency while driving engagement from potential clients and partners.
Brand Discovery & Strategy: Guided the client through brand positioning, defining tone, voice, and visual identity inspired.
Design & UI/UX: Delivered a clean, professional design with a healthcare-friendly color palette, accessible typography, and strategic whitespace for clarity and trust.
Custom WordPress Theme Development: Developed a fully responsive, SEO-optimized WordPress theme tailored to showcase the platform’s value, features, and compliance with industry standards like HIPAA.
SEO & Performance Optimization: Ensured the website scored high in SEO metrics by implementing best practices in metadata, schema, semantic HTML, and accessibility. Integrated keyword strategy relevant to post-acute care and healthcare automation.
CI/CD Deployment Pipeline: Set up a CI/CD pipeline for smooth, version-controlled deployments and effortless future updates, ensuring that the site remains stable and easy to maintain.
This project exemplifies a full-spectrum approach to digital product delivery—blending thoughtful branding, user-centered design, and robust technical execution. From initial discovery to deployment, the BridgeHealth website now stands as a scalable, secure, and high-performing platform that effectively communicates its mission and value. It not only reflects the innovation at the heart of their AI-powered solution but also provides a strong foundation for future growth and engagement.